The Small Business Institute is an 8-week training
program featuring the Core Four business planning
curriculum. The Core Four program, which has received
the Presidential Award for Excellence, focuses
on the four cores of business development:
1. Success Planning:
Success planning presents tools for self-assessment,
financing goal setting, boundary setting, communication
skills, selling skills, and contingency planning.
You will prepare your “business owner”
resume and personal financial plan.
2. Market Planning:
Market Planning presents tools
and strategies for transforming your dream into
a reality of a market-driven business including:
identifying customers, analyzing competition and
industry, identifying a market niche and position,
options for distributing products and services,
identifying features and benefits of products
and services, image and packaging decisions, promotional
planning, pricing, selling, and contingency planning.
3. Cash Flow Planning:
Cash Flow Planning presents detailed strategies
for preparing cash flow projections, projecting
sales, setting goals, and contingency planning.
It focuses on helping you understand that the
business and the person are separate economic
entities.
4. Operations Planning:
Operations Planning presents key issues and strategies
for having a legitimate business, compliance with
all legal requirements, and effective business
operations. Operations Planning helps you identify
the various “hats” you, the business
owner, must wear and how to stay focused.
Who Should Attend:
- People planning to start a business in the near future
- Business owners who want to expand their business
- Entrepreneurs who are seeking small business financing
- Managers and supervisors who are in need of management training
Attendees Will Receive:
- A solid, well rounded education to help you
succeed
- A certificate of completion
- 25% discount on membership
to the Greater Scranton Chamber of Commerce
(First year membership)
- Discount on upcoming MetroAction
events
- Discount on upcoming Greater
Scranton Chamber of Commerce events
Registration Deadline:
March 12, 2008
For More Information Contact: 570-342-7711 info@metroaction.org
Register Now!
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